04 Esports World Cup

From the shadows of niche interest to the grand stage of mainstream sports, Esports has risen, and boy, did it make an entrance! Picture this: 15 electrifying launches, each a spectacle in its own right, uniting Esports tribes from every corner of the digital realm.
With the backing of 14 game publishers and a legion of community experts, we embarked on a quest to ignite the fire of excitement for the very first Esports World Cup. Our journey took us to iconic locations revered by gamers worldwide, where we unleashed virtual takeovers that were nothing short of legendary.
Harnessing the power of original in-game assets and insider knowledge, we created experiences that didn't just engage fans – they blew their minds! Take, for example, the unveiling of Counter Strike 2: a colossal chicken strutting its stuff on a bridge, a cheeky nod that had insiders grinning from ear to ear.
These launches weren't just about announcements – they were celebrations of a culture, a community, and a passion that knows no bounds. The Esports World Cup isn't just a tournament; it's a declaration that Esports has officially arrived, and it's here to stay. So buckle up, gamers – the ride is just getting started, and it's going to be one heck of a thrill.